As scientists, we are often accused of being oblivious to aesthetics, yet the aesthetics of a website plays an important role in its draw to the community at large and its usability, as the other physics.se site found. There is a case for austerity in our design, both math.se and mathoverflow have very spare designs. I find them slightly painful to look at for long periods, but they work quite well with the subject matter. I think there are better examples with tex.se and stats.se, and still feature the spare, yet functional aesthetic. Regardless of what we decide, I do not want to end up retaining the beta site look.
Thoughts?
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